10
2021-04
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To implement the culture of "staff first, advocating struggle, love and respect" of the party committee of Bright Food Group further, Bright International Trade affiliated to Bright International actively cooperate, fulfill social responsibility, put the point of "bright based warmth" into practice, and wholeheartedly serve the masses of people. At present, Bright International Trade and Shanghai Guotai Junan Social Welfare Foundation launched the "Nutritional Lunch Program of Love", and used the donation proceeds from Guotai Junan's employee donation campaign - "A day’s pay can also warm the heart" to purchase nutritious lunches, so as to provide bright and loving food to the primary schools in underdeveloped areas in central and western China and bring the first warmth from Shanghai to the children of Hope Primary School.
After receiving the demand of Guotai Junan’s plan in "loving and nutritious lunch", Bright International Trade, a one-stop foreign window of optimizing product of Bright Food Group, repeatedly communicated and coordinated with Maling Guanshengyuan, Normal Temperature Business Division of Bright Dairy, Yimin No.1 Factory and other brother units, carefully planned a number of nutritional food collocation scheme submitted to Guotai Junan, and completed production selection of the scheme in only half a day. The products of loving and nutritious lunch plan in April include Bright Campus Pure Milk, Guanshengyuan Nougat (original), Guanshengyuan Walnut Cake, and Bright Wafer Chocolate. After a few days, Bright International Trade completed the product inventory of the first batch and delivered the loving lunch of this time to four primary schools (i.e. Anhui Tianzhushan Hope Primary School, Jiangxi Xiaokeng Hope Primary School, Yunnan Yanshan Demonstration Primary School, and Yunnan Dandan Hope Primary School) in Anhui, Jiangxi and Yunnan provinces by cooperating with internal brother companies of the group. Due to the long journey, Bright International Trade followed up the logistics situation in real time to ensure that nearly 2,000 children in Hope Primary School can taste the Guangming milk and snacks in the first time and feel the warmth of Bright.
Principals and teachers of various schools recorded the joyful moments of children receiving the "loving lunch" with cameras and shared them with everyone at the first time. It is the wish of every employee of Bright Food Group to supplement nutrition for children's growth and care for their healthy growth. Although thousands of miles apart, Bright Food Group explains the concept of "bright based warmth" with practical actions, and brings warmth to every corner of China. (Wang Rixin, Wang Xindi)
